MediaPR is a network of senior talent specializing in public relations, print and online press, and writing. Our strength is personalized service and the highest regard to results. Our focus is primarily on tech companies. We help small companies seek public recognition to improve credibility and to arm your sales team with great marketing tools.

We offer the following services:

Content Marketing * Article Placement * Story Pitches * Product Launches * Product Reviews * Customer Case Studies * Thought Leadership * Blogs * Social Media * eBooks * Analyst Relations * Media Training * Press Releases * White Papers *Awards

What can PR do for you?

Before making a decision on hiring a PR agency, it’s

• Builds credibility
• Positions as expert
• Creates visibility as a player
• Creates sales & marketing assets
• Moves the organization forward
• Generates new opportunities
• Recruits quality hires
• Boosts pride & morale
• Enhances corporate culture

Marketing:

Press Relations:

Product Launches:

Interviews:

Writing:

Thought Leadership:

Customer Case Studies:

Social Media:

Messaging:

Analyst Relations:

Awards:

Victor Cruz, Principal

Victor Cruz has worked with some 50 private companies in the past 25 years, scoring numerous press “hits” that have helped gain traction and credibility for new ventures. Ten of his clients were acquired by companies such as Dell, EMC, IBM, NetSuite and Sophos. International clients have hailed from France, Germany, Ireland, Finland, England, and The Netherlands. Before founding MediaPR in March 2000, he spent five years at Lois Paul & Partners working on Lotus / IBM accounts. He was a PR manager at Sitara Networks and spent five years at Comdex tradeshow producers The Interface Group. He received a Masters of Fine Arts degree from Bennington College (1996) and received his BA in English from the University of Michigan, Ann Arbor. His articles have appeared in eSecurity Planet, Cloud Computing, CommPro.biz, and Wired.com. He also writes for motorcycle magazines and is secretary of the nation’s largest chartered BMW riders club.

Howard M. Cohen

Howard is a 35+ year executive veteran of the Information Technology industry who continues his commitment to the channel as writer, presenter, and advisor to many channel partners, ISVs, MSPs, CSPs, manufacturers, distributors and more. He is also featured regularly on such IT industry publications as The Dell/Microsoft Migration Expert Zone, Channel Insider, Insight ON Service Providers, Redmond Channel Partner Channel Partner magazine, and MSPMentor.  He has served on many vendor advisory panels including the Apple, Compaq, HP, IBM, and NEC Service Advisory Councils, the Ingram Micro Service Network board and as a U.S. Board member of the International Association of Microsoft Channel Partners. He is a frequent speaker at IT events including Microsoft Inspire, Citrix Synergy, Channel Partners Evolution and CompTIA ChannelCon.

Denise Johnson

Denise has been covering all things insurance for almost a decade, and was the first editor of Claims Journal. Holding Associate in Claims and Surplus Lines designations, she’s worked as a senior claims examiner and field adjuster, in SIU, and for both standard and surplus lines insurers. Her experience as a former paralegal at the New York District Attorney’s office, has assisted in translating technical legal jargon into readable case analysis published by Wells Media and ALM’s VerdictSearch. From industry leader profiles to conferences, she’s likely covered it via articles, podcasts and videos.

Brooke Pierce

Based in New York City, Brooke Pierce is a writer and editor with over 20 years of experience. She received her B.F.A. in Dramatic Writing from New York University and worked as an editor at TheaterMania.com before becoming a freelancer. Brooke has written articles for numerous websites, covering topics ranging from home security to healthcare, and has extensive experience as a marketing copywriter, crafting everything from email copy to case studies. She has contributed to a number of books, including the TheaterMania Guide to Musical Theater Recordings, Arts America, and the Moon Metro New York City Travel Guide.

Isra Batool

Isra Batool is a software engineering graduate from the National University of Sciences & Technology, Islamabad, Pakistan. She started out as a business requirements analyst but soon discovered her passion for data privacy, cybersecurity, and writing. She has lent her voice to many tech startups and enterprises, including Corel Corporation and Kape Technologies. She was a regular AWS Cloud Computing Concepts Hub contributor before joining a prominent digital marketing agency. There she created numerous opinion pieces on digital transformation and cybersecurity for C-level executives of client companies. From knowledge base articles to exclusive thought leadership blogs, her writing suits many content formats thanks to her logical thinking, technical expertise and knack for simplifying complex technical jargon.

We help tell your story and storytelling is marketing.

Public relations has changed dramatically over the last 10 years as the world of print media has nearly evaporated. Still, all media is social. Web publications, industry blogs, social media, eBooks, infographics, and video have expanded the communications landscape by giving marketers new channels of communication.

Yet the central hub of these channels remains the same as yesteryear: a good narrative. Storytelling around the campfire like our ancestors have done for thousands of years, will never fade away. Our new channels of communications are only as good as the story you have to tell.

Storytelling is marketing. Getting your key messages out to your customers and prospects is what marketing is all about. So what’s your story?

Telling your story using today’s outbound communication channels is where MediaPR can help. So how do we help tell your story?

We achieve this by telling your customers and prospects the stories they want to hear, with messages they care about. Messages that resonate. Messages they can act upon. We show them how you understand what problems they face. We talk about the issues, the problems, the challenges, and the solutions, that matter to them most.

Content Marketing is one way to achieve this. What is content marketing? Putting a face to the company is an example. Positioning your CEO and executive spokespeople as chief experts. As industry leaders. As go-to sources. We partner with you to develop stories, then bring these stories to market.

MediaPR combines and exploits all the points of influence – social media, web publications, analyst relations, trade magazines, blogs, customer case studies, your company news – to point business back to your company.

MediaPR goes beyond the use of standard PR strategies. We partner with you to develop original, compelling, editorial features that showcase your best practices, talents and thought leadership. Then we find the magazines and web publications that are willing to publish them. We have a 99% success rate getting our articles published on your behalf.

Over time, your company will gain mindshare and credibility. As Experts. As Leaders. As the people other people want to do business with. As vendors of products and services that companies want to buy.

For over 20 years MediaPR has worked with 50+ clients, mostly startups. 10 of which were acquired by Fortune 100 companies. MediaPR can enhance your corporate reputation and credibility, bringing you into the final round of vendor evaluations. If you want to make your company more attractive to potential customers and as an organization that others want to do business with, then contact us at vcruz@mediapr.net.

MEDIAPR CLIENTS HAVE INCLUDED THE FOLLOWING COMPANIES: